2018 Advertisement Excellence – Social Media

This award recognizes a property management organization that has demonstrated clarity, innovation and excellence through use of social media. This can include various social media platforms used to engage existing residents as well as attract prospective renters. This award will be given to those who deliver informative, insightful, engaging and useful content on a regular basis and have integrated social media as part of their marketing and communications strategy. Submissions should have an emphasis on activities from October 1st, 2017 – September 30th, 2018.

NOMINATION DEADLINE: Monday, October 1st, 2018, 12:00pm Noon

You may view the 2018 submission package here: MAC AWARDS

Please Note: All submissions must be submitted in PDF format. Any photos included in your PDF, must also be submitted as individual files. All criteria listed on this form must be included in your presentation. Please follow the guidelines below and review the Eligibility and Entry Requirements before submitting your nomination.

The following Information MUST be included on the first page of your PDF submission:

  1. Award applying for
  2. Company Name
  3. Name of Contact Person
  4. Address
  5. Phone Number
  6. E-Mail Address

The following questions must be answered in your submission. Winners and nominees will be determined based on this information.

  1. Number of Units in your portfolio:
  2. Please describe your social media strategy and policies:
  3. Which social media platforms are you currently using? Please provide your reasoning behind each platform as well as target demographic for each:
  4. What are your readership statistics? Please include screenshots of notable comments, tweets, likes, follows, shares, etc
  5. What did you want to achieve with social media and how do you measure your results year over year?
  6. Please describe the results of these efforts and the positive impact on your business:
  7. What challenges have you encountered in using social media?
  8. Please provide your social media addresses/handles/names as hyperlinks in your presentation so that we may easily access your social media accounts.


For more information, please contact:
Lynzi Michal, Director of Membership & Marketing
lmichal@frpo.org 416.385.1100 Ext 22

Please review Eligibility and Entry Requirements prior to submitting your nomination. Thank you.

The information provided is what will be used should your submission be short-listed.
Please ensure all information is correct.